International Journal of Innovative and Applied Research (IJIAR)
A Peer Reviewed, Referred, Indexed and Open Access Journal
ISSN 2348-0319
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IMPACT OF CONSUMERS’ DEMOGRAPHIC FACTORS ON RICE PACKAGING DESIGN IN THE LENS OF KANO’S ATTRACTIVE QUALITY THEORY
Abbas Dadras
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MARKET SALE PERFORMANCE OF RICE PACKAGING DESIGN IN CORRELATION TO CONSUMERS’ DEMOGRAPHIC FACTORS
Abbas Dadras and Manuel Morga
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